Musicians are always looking for a new way to reach and find new audiences and new listeners. There are so many new and innovative platforms they can use, but Twitch could be a great option for cultivating an audience. Let’s take a closer look at Twitch and why it might be useful for musicians.
How Musicians Can Use Twitch
Musicians can use Twitch, a live streaming platform, to stream their own little gigs. They could sit down and play their songs, answer audience requests, or even work with their Twitch chat to create a new song on the fly. These are just a few examples of how this platform can be used by musicians if they are willing to think outside the box. There’s already a dedicated music channel on Twitch that musicians can jump on. By creating a feed and promoting it through their social media channels, they could easily generate some interest. With the ability to grab additional tips as donations via chat, there’s no denying how valuable this platform can be. If you can’t find a place to play a gig, you might want to consider heading to Twitch to create your own.
What is Twitch mainly used for?
Most people associate Twitch with a live streaming platform for gaming. Whether someone is waiting to get a hand in a WSOP Online game at GGPoker or is exploring the latest big release that has everyone talking, there are so many different games that can be played here. There are even streamers who have managed to build entire careers just on this platform.
However, this is not the only use for Twitch. There’s also a massive creative following. Artists frequently stream their drawing or craft live, and the presence of the music section proves that this is a space musicians could inhabit if they so choose. However, they must be willing to work to grow their audience.
Why Musicians Should Find Their Audience
Becoming a professional musician is getting harder and harder. Although many choose to stay independent and work their way up the ranks on their own, there is so much competition that it can be difficult for new musicians to get their start. Do you want to be the headliner of Coachella one day? You need to invest in growing your audience as soon as your first track is released.
That means making sure you’re visible and doing what you can to promote your music. Busking may have helped many musicians in the past, but now we live in an online world. Twitch gives musicians the freedom to host gigs at home. Live streaming is one of the most powerful tools we have access to on social media, and musicians need to learn how to use it to the fullest, whether on Twitch or any other platform.
Twitch is most definitely a platform that musicians can use to build an audience in the future. However, they need to make sure they are doing it the right way. Building an audience on Twitch isn’t easy, and it certainly doesn’t happen overnight. If a musician decides to attract a new audience through a platform like Twitch, he should expect a long journey.
