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Highly regarded newcomers will join artists who helped shape Scotland’s burgeoning hip hop scene at Ground, the showcase platform for the country’s hip hop and underground culture. As announced on god is in tv last month, the event will take place on Saturday 27 August at three venues in Glasgow’s East End.
The day-long event of performances, discussions, workshops and networking opportunities will conclude with a live showcase at Saint Luke‘s with performances by an artist from Aberdeen AiiTeeDundee’s MC Salumfrom Edinburgh MC LOTTO and Cardiff filth MC Mace The Great.
Shortlisted in 2021 for both Scottish Alternative Music Awards (SAMA) and the Scottish Album of the Year (SAY) AwardAiiTee, born in Nigeria and based in Aberdeen, will bring his mixture of R’n’B influenced by Afrobeat and Gospel to the showcase, while rapper and producer from Dundee MC Salum will demonstrate what makes his first album Crocodile DD and the current single ‘Bambooz Me’ is so addictive listening. Recently, the first Welsh MOBO artist to perform at SXSW, Mace The Great will perform at the Pitch Scotland showcase in partnership with the new FOCUS Wales music festival. Will also appear live LOTUS, often dubbed Scotland’s first female MC. Rapping about his life at Wester Hailes in Edinburgh since the age of 11 and making his first outing at the age of 13, the authenticity of LOTOS and his philosophy of talent first, looks second made her a role model for new generations of female MCs.
NoLaythe South London rapper known for her portrayal of ex-convict/beautician Mandy in the hit Netflix/Channel 4 drama Boy Topwill share his experiences at an exclusive conversation event with Scotland’s most successful social media star and rap fan Bash the artist. Bash came to Scotland as a child seeking refuge with his family from the Democratic Republic of Congo and began acting in response to the racism he first encountered in his new schoolyard .
Influential artist Penilee is also featured Kitty: Coming out of music since 2009, Mog’s distinctive use of the Scottish cadence and hyper-local vernacular to chronicle life in a South Glasgow estate has validated once-derided experiences and identities. Mog will take part in a pre-recorded panel discussion on the meaning of Scottish hip hop hosted by Sanjeev Mannthe broadcast journalist behind the hip hop scotland podcast. Will also be presented Arusa Qureshiauthor of ‘Flip The Script: How Women Dominated Hip-Hop‘, singer/MC from Glasgow Clarisse Woods and Sean Focusthe afropop/influenced rapper-producer who became the only Scottish artist to feature on Amazon Music’s +44 platform during lockdown.
Success in hip hop and music culture will be explored in a panel discussion moderated by Kwame Safo funders of new talent PRS Foundation. LOTOS, which has played with global giants including Nas and Lauren Hillwill provide insight alongside the producer/engineer Marrik ‘Marrik Mixed It’ Clipper, martyn flyn from Glasgow Lucky Me Records and Henca Maduroco-founder of Pitch Scotland Dutch Partners New school rulesthe largest European conference on urban music.
Pitch Scotland will explain the funding in a workshop at Many Studios with Jamie Houston conference partners creative scotland and the PRSit is Kwame Safo. They will also participate in a subsequent “Meet The Industry” event, where conference attendees can book one-on-one meetings with industry professionals. FOCUS Wales Program manager Sarah Jones, Henca Maduro and the organizers of Pitch Scotland Richy Muirhead and Alana Hepburn.
All Day Glasgow Street Performer A thug will create a new mural at Spacethe community center for the arts hosting Pitch360an educational and networking space for 16-21 year olds offering rap workshops with Becca Star of the Academy of Music and Sound and another on creating beats with the Music Plus mentorship program and producer/artist and sometimes Mog collaborator Konchis.
Many studios will host a spoken word program featuring performances by Best Newcomer winner SAMA Bee Asha Singhone-third female rap trio The honey house and co-founder of Spit it outan organization centered on discussions around trauma and creativity; Texture aka winner of the Scottish Slam Poetry Championship Bram E. Giebenand Fiyin Fakunleaccomplished soul musician and author of the poetry collection ‘Afrodite‘, self-released when she was 19.
Saint Luke’s will also host a DJ set of K4ciea screening of videos by Scottish hip hop artists and an exhibition of hip hop photography.
